Thursday, 17 March 2011

Digipak- unused images


The reason that i have choosen to not use this image is that the logo, text and colour scheem does not match that of the poster. When put together with the other photos which follow the scheem it sticks out like  a sore thumb. i have since redone this cover in a different font, colour and with the correct logo and added infromation.I was also unsure wether we are alowed to use the actual song names from that artists album, so on the new version i have made up songs but also inlcuded songs from the artist.

For this photo i had to re-do the logo as it doesnt match that of the logo in the poster.


                                                            The back cover photo pre edit
                                                   The text colour and font dont match the poster etc.
Again the text coulor and font dont match the poster.

digipak reaserch take 3

From my continued reaserch i found that front covers usualy featured- the bands/artisits name, a picture (not nessasarily relevant) and in some cases a bar code and record lable logo ( although the majority had the barcode on the back, so i shall follow the majority trend)



The back covers include the song titles, the bar code, artwork or images, any copyrights, and the record production details

It has been dificult to find images of the inside covers but the one that i have seen, include song copyrights and 'thanks' where the artist thanks those involved in the making of the songs.


Im now more clear on what i have to do to create a digipak, On the front i shall have an image relevant to the artists and song, the colour scemes and texts sceemes will continue throughout (as i have noticed throughout my reaserch). In the center two i shall have two images with 'katy perry' on one and the 'thanks' on the other. The back cover shall have the song titles, a barcode, the promotion companys name and copyrights. The colour scheem through shall be pink, blue and black. and then yellow for the promoters logo/writing. Official bits such as copyrights, and 'thanks' shall be in black. Whilst things such as song titles and the artist name shall be in bright blues and pinks to make them bold, fun and stand out.

Furthur digipak reaserch

For some reason, i couldnt grasp the consept of what a digipak is, so i looked into it furthur through the medium of wikipedia ( although im told not to belive everything i read on wiki, i feel the information rings true)

'
Digipaks typically consist of a gatefold (book-style) paperboard or card stock outer binding, with one or more plastic trays capable of holding a CD or DVD attached to the inside. Since Digipaks were among the first alternatives to jewel cases to be used by major record companies, and because there is no other common name for Digipak-style packaging made by other companies, the term digipak or Digi-Pak  is often used generically, even when the media holder is a hub or "Soft Spot" rather than a full plastic tray.
Digipak-style packaging is often used for CD singles or special editions of CD albums and the tall DVD Digipak (DVDigipak) is used as a premium package for DVDs and DVD sets. Because such packaging is less resistant to abrasion than jewel cases, it tends to show signs of wear relatively quickly. Licensed digipak manufacturers such as domestic U.S. printer and disc replicator Oasis Disc Manufacturing recommend coating the raw printed paper with a protective UV coating, thus ensuring greater longevity.
Although less vulnerable to cracking than a jewel case, the disc tray inside the package (particularly the "teeth" of the hub which secure the disc in place) remains rather brittle and is prone to cracking if the package is crushed. Digipak-style cases grew in popularity among record labels and recording artists in the early 2000s.
Manufacturers have sought to reduce environmental impact and improve functionality by introducing recycled components into its trays; one has announced a 100% post-consumer PET tray made from recycled bottles, which also eliminates the need for the brittle "teeth". Many printers use recycled or sustainable material for the board stock.
Historically, Digipak was only available in large quantities. However, AGI has recently introduced a new product called digipak i-create for the consumer market. Digipak i-create is a web-supported concept that is aimed at music, photo and creative markets.'

'http://en.wikipedia.org/wiki/Digipak'

I now understand about digipaks but not much about what i would include in my own digipak creation. More reaserch is needed.

Thursday, 27 January 2011

ISSUE

Whilst filming in the arcade we were forced to stop filming as filming is not allowed in their arcade, we wereinformed that if we could get head office to give us the go ahead we could film under supervision. Head office originaly replied and granted us permition, under the conditions that we used ticket only machines. However when we tryed to confurm a date we could not do so. Head office never got back to us, so we decided that it be best to leave that clip out, as time is running out, and were not getting any response. On the plus side it has solved our worry about wether we were aloud to show scenes which could be interpreted as 'glamourising gambling' We will need to find a clip to fill the musical interlude at the begining. We were thinking it has to be vegas related as the first clip should really set the mood for the video, and also give the consumer a good idea of what the songs about, vegas has many connotations so its a huge hint to the song within the first few seconds. A problem with this is we live in the country thousands of miles from vegas. We will eaither have to travel to london at night (which is quite dangerous and exspensive) Or try out our other idea which is to film a picture of the vegas sign and then edit it on the mac using the edge detection tool or somthing of the like. As we will be editing the picture using the movie effects on the mac we wont need to include copyrights.

Semiotics

Semiotics
We have  filmed our first opening clip which is katy in the arcade (as it is stricktly prohibited to film in casinos and some of us/i am not 18) this is going to be eaither coulored black and white, or will have a heavy blur applyed to give the dreamlike feel to it so the the viewers are aware that it is infact a dream. This is vital as in the next frame the singing kicks in and we see emma waking up in a bed next to a fella in a pigs mask( the pigs mask representing the fact his is a pig and not a desirable husband, thus implying the wedding as an accident )

Intresting bit of information i found on a fellow a level blog

'Beware of Using Excessive Zoom:
It may look cool while you're shooting it, but in the final edit zooming often looks clichéd, and unless done with a very steady hand can often look amateurish.

And Excessive Special Effects:
Even the most basic video editing software has a myriad of of special effects for you to use; color changing, rolling edits, split screens.....it's advisable to use them sparingly. A good video isn't a showcase for how many effects you've mastered. It's usually better to use a couple of effects throughout the video to create a certain feel rather than use as many effects as you can to make a video exciting (if you need to do this, then maybe it's time to rethink your idea. or add some more footage - see Steps 4, 5 and 6).

But Think about Adding Sound Effects:A dramatic music video may be enhanced with some addition sound effects. If your video begins with someone walking down the street, you could add the sound of footsteps or ambient street noise over the intro. If you're making a video for someone else make sure they won't mind you adding sound effects to their perfectly crafted tune!

Don't Be Over Ambitious:
A simple idea well executed is often more effective than a complex idea done badly.

And Ignore All I've Said:
The most interesting videos are made when the rules of convention are bent, buckled and broken, so keep experimenting and above all else, make something interesting. 


 'http://ryancarrolla2media.blogspot.com' 
'http://musicians.about.com/od/musicindustrybasics/ss/makeavideo_10.htm'


Whilst looking through fellow A2 media blogs (to get inspiration- not to copy i might add). I stumbled accross this intresting and useful bit of information, i will be showing this to my work mates so that we can take this information into account. So far we plan to use a sound effect over a clip in which emma is taking swigs from her shot glass. We only plan to use n square (unless it ends up looking awful) and a few other effects such as mirror and the brightening tool as we know how bad the schoools camera quality can be! Be it goes without saying that use of the 'stardust' tool and the 'lightnening storm' feature would look wrong and out of place, so although they look cool, in order to make a believable music video one must restrain themselves from using.